
Strong Women & Strong Brews: Celebrate Women’s Equality Day
1. Honouring Women’s Equality Day — One Cup at a Time
Every year on August 26, Women’s Equality Day reminds us of the strides women have made — and the work still ahead. At Yasma Coffee, we believe every cup can tell a story, spark a conversation, and inspire change. This year, we raise our mugs to the women shaping the coffee world: from farmers to roasters, baristas to entrepreneurs.
Whether it’s creating sustainable farming practices, pioneering innovative brewing methods, or leading coffee startups, women have always been an integral part of coffee culture — even if their contributions have often gone untold.
2. Women and Coffee: A Legacy of Strength and Skill
The relationship between women and coffee runs deep. Around 70% of the labour in coffee production worldwide is done by women, yet they often face challenges in gaining ownership and recognition. Supporting women-led coffee brands and female founders in coffee not only promotes equality but also enriches the coffee industry with diversity and innovation.
From Ethiopia’s traditional coffee ceremonies led by women to Colombia’s female-run farms producing award-winning beans, the role of women in coffee is both historic and transformative.
3. How Yasma Supports Female-Led Rituals
At Yasma, empowerment is more than a word — it’s a practice. We highlight stories of women who bring bold flavours and fresh perspectives to the coffee world. Whether it’s sourcing ethically from women-owned farms or creating women empowerment campaign coffee blends, we’re proud to be part of a movement that celebrates equality in every sip.
Our cardamom coffee capsules pay tribute to tradition while empowering modern rituals. When you brew with Yasma, you’re not just enjoying rich aromas — you’re supporting a culture of inclusivity.
4. How You Can Celebrate Women’s Equality Day with Coffee
Here are simple, meaningful ways to mark the day:
- Brew with purpose — Choose coffee from women-led farms or brands.
- Host a coffee conversation — Share stories of inspiring women in your community over a cup of Yasma.
- Gift empowerment — Send a coffee care package from a female-owned business.
- Support local events — Join or sponsor Women’s Equality Day gatherings that highlight female voices.
5. Strong Women, Stronger Brews
As you sip your favourite blend on August 26, remember: every coffee moment can be a small act of change. By supporting women-led coffee brands, you help shape an industry that values skill, creativity, and equality in equal measure.
This Women’s Equality Day, let’s celebrate bold women and bold brews — because when women rise, we all rise.